So you want to extend your service offerings to include search engine optimization but are hindered by costs. You are not alone; in fact, many agencies choose to become SEO resellers instead of doing actual SEO work themselves. They know that forming and maintaining an in-house SEO team can drain their time and resources, so they choose the reselling route.
White label SEO companies offer a cost-effective solution. You essentially outsource your search engine optimization services to them and simply get a commission for every client you bring in. In addition to allowing you to offer professional-grade SEO services to your clients, the while label system also allows you to brand everything with your logo. It’s a win-win scenario—your clients get expert-quality quality SEO services under your brand while you get to focus on your core business.
But with so many choices out there, how do you know which SEO reseller program to sign up for? Here are some questions to ask yourself when choosing an SEO reseller package:
1. What SEO strategies do they use?
Stay away from SEO companies using sketchy methods frowned upon by Google. They might cause your clients’ websites to be sandboxed. You want to work with an SEO partner that complies with best practices. Their website should clearly explain what strategies they use to boost the rankings of their campaigns.
2. What do other SEO resellers say about them?
Look for feedback about the SEO provider. How many other SEO resellers use their system? Are they happy? Reviews can reveal a lot about how reliable a provider is. The praises and criticisms thrown at them are excellent sources of invaluable insight about the effectiveness of their optimization strategies, how quickly they pay their SEO resellers, the quality of their customer care, etc.
3. How much do they pay in commissions?
You deserve to be paid fairly for your efforts. So before you sign up for an SEO reseller program, make sure that the commission is worth your time. Rates and arrangements vary widely and are often negotiable. Some providers give their SEO resellers as much as 25% or even 50% commission. Some SEO companies simply have a flat rate for all their services; you can sell those services for much more to your clients and pocket the difference. Don’t hesitate to talk to a prospective SEO partner and negotiate terms.
4. Do they work in the US or outsource to another country?
To cut costs and keep their services affordable, most SEO companies these days outsource all or some parts of their business to offshore providers. There is nothing wrong with this; in fact, it’s the norm. But if you’re the type of SEO reseller that feels more comfortable working with an all-American firm, walk away. Find an SEO partner that does everything locally.
5. Will they lock you into a long-term contract?
Most SEO providers insist that you stay with them, making it very hard to leave even when you and your clients are unhappy with the results. Stay away from such companies. You need full flexibility if you want to succeed as an SEO reseller. The best SEO providers won’t loop you into complicated agreements.
The right SEO reseller solutions generate the best returns on investment for both you and your clients. Partnering up with a reliable SEO company will not only allow your company to instantly scale—it will also enable you to deliver consistent and powerful search-based results to keep your clients happy and loyal. It’s easy to see why many digital marketers, web designers, and social media promoters from all over the globe have chosen to become SEO resellers instead of doing the actual optimization work for their clients. Successful SEO resellers make a lot of money without doing much work!
Ready to join the thousands of SEO resellers that are profiting from the explosion of the digital marketing industry? Try the white label SEO reseller program of Blackwood Productions today. Call 877.823.1543 or go to this page to learn more.